Afrobeats artists, producers made better music when they lived together - Don Jazzy
Michael Collins Ajereh, also known as Don Jazzy, has said that Afrobeats artists and producers made better music when they used to live together in record labels' houses, with studios and other facilities. He stated, "I have a theory that says that most of the great music that we made in Afrobeats was when all of us were living together."
Don Jazzy recounted how a random incident involving D'Prince at a house where they were living together in Mo'Hits mansion inspired D'Banj's 'Olorun Maje.' He explained that Sunday Are complained that D'Prince didn't want to go to radio interviews, which led to D'Banj shouting at D'Prince. D'Prince then began to sing, "Some people they want make I cry, some people they want make I die, why? Olorun Maje oooo," which became part of the song. He also said the song 'You bad, you want it' was from Dr Sid, who randomly walked into the studio and started rhyming to a beat he was making.
Don Jazzy noted that music creation nowadays is different from the time he and his contemporaries held sway. He said he hasn't changed his pattern, stressing that he goes into the studio with the intention of creating a beat for a particular artist. He advised the new generation of creatives to associate more to build cohesion between their crafts.
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Don Jazzy- a Nigerian music executive- reflected on the collaborative environment of Afrobeats artists in the past. He recalls how living together fostered creativity and birthed some of the genre's biggest hits - but what changed?
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